Demi Lovato a lot of people are scratching their heads about this one – she got angry that a store for shops was advertising ‘diet options’ … something she considered to be opportune and harmful.
The singer called IG after Saturday to call out a frozen yogurt joint called The Bigg Chill … which apparently has delicious sugar / low-fat / fat-free treats in front of one of their shops and / or payouts.
She writes: “It’s very difficult to order froyo at @thebiggchillofficial if you have to walk past tons of sugar-free cookies / other diet foods before you get to the counter.”
Demi went on to tell them to ‘do better’ … and tagged her grip with #dietcultureearths. If you are confused about what she is, you are not alone.
However, she elaborated with another remark, saying that she will use the hashtag to shout out ‘harmful messages’ from brands that she believes will perpetuate a society that enables and praises disorderly eating.
What she seems to be saying … by putting this low-cal food in the face of people like this, they are also relieving / embarrassing and making them feel bad because they want a surprise , which Demi considers hurtful – especially for those who have eating disorders and body issues.
TBC responded to Demi in her DMs, which she published. They explained that they have the alternatives for diabetics, people with celiac disease, vegans and a multitude of other people who want (or need) the so-called “diet” options. Demi seems to have realized … she jumped to conclusions and maybe even overreacted, as noted in her answer.
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She recommends that they label things better to be more inclusive. 🤷🏽♂️