Lapatilla
Described as “Europe’s Greatest New Technology Encounter”, the Berlin Radiodifusion International Fair is known for its long time to showcase the latest in consumer electronics. In 1963, the product starred the audio cassette, and was presented by its creator, the Dutch engineer Lou Ottens, failed the principles of the passing month of March.
By Infobae
The cassette revolutions around listening to music, has been limited to vinyl discs, which are much less maneuverable. Repentance, thanks to the car radios and the legendary Sony music reproducer, it is possible to enjoy the music individually at home.
Additionally, you can rewrite various songs in the same way as allowing the lovers of the music to create and make circular their own compilations. At the end of its popularity in 1989, the cassette sold 83 million units alone in the United Kingdom.
Although previously destroyed, first by the Compact Disc and read by the digital archives (mp3 and mp4), the cassette preserves a special place in the history of sound technology. The eran compilations in reality the preview of the reproduction lists, and the walkman the precursor of the iPod.
Although aesthetically pleasing and physically inferior to vinyl disco, invented before, the cassette belt is experiencing a kind of renaissance. For sentimental reasons, however, even with the cancellation of concerts allows lesser known artists to obtain ingress from their work.
Vuelva ‘n’ rebobinar ‘
In the context of a pandemic that has caused a huge uptick in the music industry, 2020 could be called the “cassette year”.
Segun cifras de la British Phonographic Industry (la interprofesional de la industria discográfica británica), el año pasado se vendieron 156 542 cassettes en die Reino Unido, unknown from 2003, a proof of 94.7% compared to 2019. Iconos del pop as Lady Gaga or Dua Lipa he started launching his latest themes in cassettes… and is being sold as churros.
For those of us who take the oath of allegiance to have known the songs when eran a popular musical support, this resurgence can appear surprising. After all, including in his glory days, cassettes always have a medium of poverty.
Not to mention the aesthetic appeal or the romantic touch of the vinyl disco in its foundation. More late, sufrieron in comparison with the ease of use, the glasses and the sound quality of the CD. And he has been mayor of Meloma for 35 years and does not have a horrible anecdote about his disco or favorite recapilator, dragged and scooped by the coach of the coach or a portable device.
The prop Lou Ottens considers “absurd” the power of this media reproducer. On its juices, “no one could equalize the sound” of the CD, while he was still playing he played a key. For that matter, the ultimate goal of any medium of musical listening is the clarity and precision of sound, although the guinea is familiar to nostalgic eyes.
A sentiment issue
As a specialist in popular music, there is no point in avoiding Lou Ottens’ purely utilitarian point of view beyond the essential aspect of cassette and sound: the recent resurgence of popular culture.
After all, the cultural appreciation of music is much more than a discussion limited to the quality of sound. Our love for music and cultural rituals that accompany its compilations and social foundations, and not only affects our audiences.
The renovation is currently in progress at the disco and is explained by the decision to return the mayor on the occasion of the quality of the vinyl. However, it is also becoming a cultural movement that regresses to an iconic and patrimonial medium that people can talk to, manage and appreciate together, through a digital archive. Although less emblematic, the cassettes also represent moments of cultural history that are cherished by the lovers of music.
In the middle of the decade of 2010, as part of my doctorate, I conducted a study on the first signs of the resurgence of cassettes in indie rock and punk in Glasgow.
He asked musicians, cellists and fans about this phenomenon. During these conversations, it is quoted as a motivating element the load of material of these objects, its physical presence and tasbaar. ‘I like to pose cosas. “Everything is happening now, but I’m gonna love you,” said a fan “I’m passionate. Music is my passion and as well as my guest ”.
We also have an economic rationale for the resurgence of the belt. While acknowledging the debate over the need for streaming services to reward artists, the Independent Musicians have been using physical material sales for some time.
For the Glasgow groups as well as for the independent artists, the cassettes represent a real medium from the point of view of economic viability to proportion a physical product much cheaper than a vinyl disco, which has to be taken. As we say the management of a discographic cello, “we tend to launch the songs in which because it is worth producing, you can easily recover the costs and the bands can win a small amount of money with them”.
Although the motives of these independent artists are related to the recent admiration of the cassettes by the pop stars, the phenomena are likely to be related to the desire to have audio support that we can play in a world in which digital technology and boy pants are ubiquitous.
Since the beginning of the pandemic, many people have said that they feel a sense of disillusionment with digital technology. It seems unbelievable to say that this is a touch of something tangible, sublimated by the nostalgia of an era without Covid, explains the resurgence of the audio cassette, which 60 years after his birth in Berlin.
Originally Posted by The Conversation