Digitization is still here. Social speeches, readings for video conferencing, sales platforms online and the applications for rapid entry to the domicile are here, ‘n a click of all ours. So how do we get started with a new digitalization? Digitalisation has become a habitat for many people, mainly within the professional or technological environment, while new digitalisation has been adopted by the whole society in its conjunction, changing its habits and its form of relationship. This is the result of a revolution. The revolutions are always preceded by chaos, but after the initial locus, then progress.
All vanguardia generates money, recklessness and has a conspiratorial state. Without embarrassment, without these vanguards, the human being has no evolutionary hub and, without hesitation, his life form is infinitely serious. We’re always deciding that the past is better, but this is absolutely short: we will never enjoy a life experience like the actual and an ability to access our tunes real. For this reason we are tremendously optimistic about the new reality that we will derive from the new digitalisation and that we will only be doing extraordinary things to our personal and professional well-being.
Advances in artificial intelligence, robotics and digitization allow the human being to dedicate more time to live and invest in truly inherent professional work, that which derives from creativity, love and value added to mechanical processes. Technology is going to capture, without doubt, all the functional stages of our activity, but where is the import? Personally I would love to pose for a robot that works for me the 24 hours of the day I dedicate myself to the more poetic part of my profession. The alma mater of a company will never be in the hands of an algorithm. Here we are going to focus on all our efforts now. I think that technology is the only thing that can sustain human beings is unreal. In addition, we will be able to be more competent and we will be free from the space / time that both ours and our mermaids. Do not leave asi, y asumirlo, es paredido a seguir trabajando en el campo con una azada porque tractores nos parecen machinas infernales.
The digitization has been converted into our omnipresent and multi-channel. Our presence has exponentially multiplied through the innumerable channels that we have at our disposal. Today we will meet with our virtual team first time at Zoom, present a product and our following directly on Instagram to the daily media, participate in a webinar onpartide from another continent for the sake and tarry with our family without having to move house. All thanks to the teletrabajo. The impact of our presence is immensely superior to current and its costs, minimums, if we take into account the time in recourse, displacements and time that the digital presence. We can think that sustaining our physical presence on the virtual has made us less likely and effective, but there is one thing: there is no other way, there is a question of weighing our physical presence and being present is always necessary. It’s hard to believe that it’s basically making us antiquated, remaining productive in our lives, passing through airports, meetings and waiting rooms that has resulted in inefficiencies in most cases.
Asumámoslo con valentía: the technology is located at the human center. If we do, everything will change. New digitalization is just a matter of love with our different and with the society we conform to. Take steps to be machines for, in the end, be people and then build together the Amor Común which must guide our existence.
Ecequiel Barricart is the author of It looks digital, published by Ediciones Eunate.