In contrast to the exterior chaotic world, consumers are often more likely to choose the body and mind. At home, the bathroom is the best place to find these moments of quiet grace to the power of the water, an element that is gentle, vigorous and calm. A `elixir de vida misma´, como lo califica Grohe, firma que lleva transforma estan stanza del hogar en un oasis des hace una decada a través de suline Spa. This game, to celebrate the launch of the Grohe X platform, the German manufacturer has advanced some brushes from its latest innovations of the mano of Karl Lennon, Director A&D Accounts of Lixil Emena, Patrick Speck, Director of Lixil Global Design.
As Lennon ontken, in this year of locura, the consumers apuestan to create a spiritual retreat space inside the house. “What we can see is that consumers want to occupy more of their health and well-being, with the more reflective on their consumption choices. The bathroom, moreover, has adopted an important capital within its vital spaces. It has been converted into a refuge for health “.
Asimismo, continues the expert, has taken care of a well-kept, functional space for hygiene, an area where you can wear caprices and meters in your diary rituals. “It’s a place in the house where the pods give us time for our different ones to be tranquil. It’s true that we only have a few products that we can offer. antes de ir a trabajar “.
For these features it is ideal Grohe Spa, a line that has been on the market for 10 years and has unveiled today as a premium offer that promotes well-being through water. “I believe that this game allows us to respond to the tendency to greet and be loved, that we know that the need to be well-being means that we have more than all the senses. So, when we design a bath, we have every detail that “It’s included in the space, and we also have a coordinated design solution. It means that all design solutions for the bathroom come from a single source that has coherence”, apunta Speck.
The designer has specially designed the concept of the most beautiful of the five felt. “It is very difficult to dissociate emotion and design. We need to experiment, and the design is based on what our sentient beings are active about. “As we can see, we’re evolving or growing as we grow our lives with five hundred senses. We’re creating new experiences that our brand offers that vuelvan consumers have in every sensory aspect.” Y is therefore in the innovations of the Spa intentional game “integrate a holistic experience for consumers”.
The way in which the director of Lixil Global Design is seen is a factor that differs from the brand, even though the game has decided to focus on a single product to create one. “This is the future”, insist.
From this line is the new Grohe Allure griffin, an accessory that will be worn for the first time 15 years, and will be a hit for the design inside the company. “It’s a very cool design, and it’s creepy to create something that has a strong presence that we can do with a lot of care, to guarantee that we are maintaining our base, but at the same time we need to be modified to adapt and of the producers “.
Entonces, explains Speck, he decided to offer a new line, with new proportions. “The result is a more laminating product, and really pleases the users. It has super cool surfaces, a clear quality of production and yet it is thought to be a poco in the quality work manual that is made in Germany”. Además, he extended the game. “Since we intend to make holistic experiences for the baths, we want to combine them with the different lines of accessories. With the quality, not only its products, but also the colors, the ceramics, etc.”.
Regarding the future, the expert can not go much further, but it should be noted that the school principal will be following the holistic aspect. “We will have minimalist solutions for the tracks. From the design team we work hard to follow the line”.