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Sony is A90J OLED TV.
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Here’s the back.
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And here’s a close-up look at the rings.
LG’s OLED TV series often gets the most pressure from its peers, but Sony’s high-end OLED TVs also get positive reviews. Sony today announced the price and release period for its flagship 2021 OLED, the A90J.
Pre-orders have already started in Europe and the UK, and the US is expected to follow anytime soon. But regardless of the hidden pre-orders, the TVs will be shipped in both regions this month.
The A90J is available in 55-, 65- and 83-inch sizes. The 55-inch model will cost $ 3000 in the US, while its 65-inch counterpart will cost only $ 4000. US and EU prices have not yet been announced for the 83-inch model, but it costs £ 7,000 in the UK, so let this be your guide.
Sony’s A90J, announced around CES in January, has all the standard features for a premium TV: 4K, Dolby Vision HDR, a smart TV software package (Google TV 10 in this case) and HDMI 2.1.
And like LG’s OLEDs unveiled around the same time (Sony uses LG’s panels), the A90J will be brighter than its predecessor. Unfortunately, we do not know exactly how much brighter. But this is something that judges will start learning and reporting when these TVs are aired.
Sony says that not only could it get a higher brightness than before due to new and improved panels, but with a new lamination approach that offers extra cooling, which makes the TV push a little harder.
The claim here is that the TV can use its red, blue and green phosphor maximally along with white simultaneously, unlike predecessors who could not achieve it.
As it has become standard for high-end TVs, part of the pitch for this new model also goes over the chip. Sony calls the A90J’s chip ‘Cognitive Processor XR’, and like similar chips from LG, Samsung or others, it uses AI and machine learning to optimize the picture in different ways.
Inputs include four HDMI (one on the side, three on the bottom), three USB (two on the side, one on the bottom), one Ethernet, one RF and one RS-232C. There is also a digital audio output and a headphone jack, as you would expect. The TV supports both Chromecast and AirPlay, and the HDMI 2.1 port naturally facilitates 4K at 120 Hz as well as eARC, VRR and ALLM.
For a while, LG and Sony were the only major players in the OLED TV game in most regions, but that has started to change. Panasonic has stepped up its game, and Philips, Vizio and TCL have taken the fight, so it looks like OLED wants to reach the mainstream in a market that is still dominated by mostly cheaper LCD sets – or at least, that’s what these manufacturers would like to see happen. .
List by Sony