Talk is not cheap when it comes to Oprah Winfrey, Prince Harry and the Duchess of Sussex, Meghan Markle.
CBS VIAC 3.28%
people pay a license fee of between $ 7 million and $ 9 million for the right to me. Winfrey’s interview with Prince Harry and the Duchess of Sussex airs, according to people familiar with the treaty.
The two-hour interview is scheduled for Sunday at 8pm ET on CBS, according to the network’s popular news magazine “60 Minutes”. Sunday is one of the biggest nights of television consumption.
As part of the agreement between CBS and Mr. Winfrey’s production company, Harpo Productions, also has the rights to license the specialty in international markets. In the UK, the interview will be broadcast on ITV on Monday. CBS is a unit of ViacomCBS Inc.
A spokesman for the couple said they were not compensated for the maintenance.
According to ad buyers, CBS was about $ 325,000 for 30 seconds of commercial time during the program, about twice the normal price of ad time in that period.
Harpo also saved Comcast Corp’s
NBC and Walt Disney Co.
‘s ABC, said people familiar with the situation.
Ms Winfrey has ties to CBS. She was briefly a member of the ’60 Minutes’ team and has been friends with Gayle King, anchor at CBS News for many years. In addition, CBS owns the company that distributed Mrs. Winfrey’s daily coverage.
Prince Harry and me. Markle said last year that they would walk away from Britain’s royal family. Their departure was rocky. The Duke and Duchess of Sussex, as they are known, wanted the trademark ‘Sussex Royal’ trademark, but Buckingham Palace officials said no.
The Sussexes move to Montecito, California, focusing on various businesses to create audio and video content, including a five-year deal with Netflix Inc.
it is valued in the $ 100 million range, according to people with knowledge of the deal.
The couple no longer receive an allowance from Prince Harry’s father, Prince Charles, or funds from the British taxpayer.
Interest in the interview has intensified over the past few days after issues promoting it were released in which the couple talked about why they want to leave Buckingham Palace.
TV interviews with big tickets used to be an important aspect of broadcast television. Networks would challenge each other to win top newsmakers or celebrities. While TV news outlets say they are reluctant to pay for interview topics, they often tax the recording of licenses or pay consultants high fees to land the topic.
In this case, CBS News is not involved in the interview, nor is it promoted as a news event. The special is programmed by the CBS entertainment department.
—Max Colchester contributed to this article.
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On March 6, 2021, the print edition appeared as ‘CBS to Royally Pay for Winfrey’s Sussexes Interview.’