Pocos saben que, en el verano de 1998, Netflix judged his future in a reunion that kicked his founders, Reed Hastings and Marc Randolph, front to back with Jeff Bezos, the CEO of Amazon, the giant of e-commerce.
A ‘no’ has a millionaire deal proposed by Bezos fue, quiza, what salvo to Netflix of haber disappears from the map and what, if any, he had to convert to the exit company entertainment and service by subscription
(You may be interested in: I can learn English and other idioms through Netflix)
Los pormenores de ese pulso Netflix against Amazon, also the 20 years, the description and the release of the libro “It will never work: the birth of Netflix and the wonderful life of an idea ”, written and published by Marc Randolph in 2019. History, in addition, has been featured in media such as CNBC Make It.
An unnamed lame
Netflix is looking for a year of foundation and a few months of operation as a DVD movie maker that has qualified for Blockbuster.
Hastings and Randolph are working together on a web site and a series of DVD makers’ agreements to keep the fleet afloat, as of 1998, it will receive a release.
“Jeff (Bezos) quería conocernos”, the Randolph account, ‘n CNBC in an interview.
Although Amazon is currently looking to be the most valuable brand in the world and where Jeff Bezos converts to the richest man in the world, is not a company of any kind. Randolph has a book in his book that, with four years of operations, Amazon has a total of 100 million dollars in annual bookings with a book sales and tens of 600 employees.
(Además: How many millions of dollars worth of Netflix money do you have?)
These numbers motivate Randolph and Hastings to fly to Seattle to reunite with Bezos. Sondeverbod, preveían qué tenía entre manos el naciente jugador del e-commerce.
“They want to have a ‘tenth of death’. It’s never going to work, ”Randolph wrote in his book. At the moment, the Amazon buskas are the best types of deals to expand and, certainly, the video market is an attractive option.
When Netflix co-founders read Amazon’s announcements with a surprise. “Gee ‘n an office that was a focal point. The people were all right. The writers are old mothers and Jeff (Bezos) is in an office with other people ”, Randolph says.
Allí, les ofrecieron comprar Netflix deur una “cantidad de ocho cifras”. “This podium means something between 14 million and 16 million dollars”, Randolph wrote in his book.
It was an attractive proposition for an enterprise that would open up one month of work and for both companies. At the moment, Randolph is due 30% of the company and Hastings, 70%.
(Siga leyendo: Netflix on the go, as of 2020 ‘streaming’ platform)
The book reveals what we think of the offer. Seeing that Hastings thinks, at the moment, that Netflix has a potentially much more mayoral offer than the Bezos deal.
Randolph, on the other hand, feels comfortable with the possibility of having this money. Despite everything, the profitability of the model to rise to the mayor’s house and the costs of the negotiations are high.
In the wake of regression, both societies evaluate pros and cons and decide, in the final, that there is no moment to hack into a barn. Al aterrizar, llamaron a Amazon en rechazaron la proposesta de Bezos.
Although it has not been acquired by the Business Insider portal, it is ensured that Randolph’s memo records a letter of association between Netflix and Amazon. Netflix recording includes for customers buying DVDs from Amazon and, in particular, Amazon will provide a link to rent movies on Netflix. But, although Randolph doubles in his book, the deal was launched for Amazon, not just for Netflix. The alliance ends and each one of the companies follows his truck.
It’s a no ‘to Jeff Bezos’ proposal and it’s a distance that Tomaron has taken over as part of Netflix’s history. Hi, these are 14 to 16 million dollars of Amazon’s purchase offer not comparable to the position that it holds the audiovisual content leader by subscription.
(I like it: 50 movies to watch on Netflix, Amazon, HBO and Disney +)
Informatively, Netflix’s 2020 ceremony is $ 2,761 million. In agreement with Forbes indicators, Netflix’s entrants of the order of 21.4 million dollars and, at the end of the day, have 8,600 employees.
In Forbes, Netflix’s list lists, it has been ranked 26th in the ranking of the World’s Most Valuable Markets in 2020.
Además, hace poco más de una semana, se festiging dat Netflix die 200 millones de subscribers al cierre 2020.
EL TIEMPO