Here’s how the looming Google Search redesign will make it easier and faster to find information

Here’s how the looming Google Search redesign will make it easier and faster to find information

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Google says a design change for the mobile version of Google Search is imminent. Google’s designers Aileen Cheng was responsible for creating the new look. “We wanted to take a step back to simplify a bit so that people can find what they are looking for faster and easier,” Cheng said. “I find it really refreshing. To me, it’s a fresh breeze! “The designer said, ‘Reconsidering the visual design for something like Search is really complicated. This is especially true given how much Google Search has evolved. We organize not only the web information but also all the world information. We started organizing web pages, but now there is so much diversity in the types of content and information that we need to help make sense. ‘

Redesigning Google Search will make it faster and easier to read the information you are looking for

So what can we expect from this redesign? According to Google’s new blog release, Aileen said five different improvements drove her plan. One was to make it easier for users to read text by making it bigger and braver; it will help people’s eyes to understand Google search results faster. The designer noted that “We also make the results and sections bigger.” The changes made to the text include more of Google’s own font, says Aileen. While we’re working on the text: the update also includes more of Google’s own font already used in Android and Gmail. “Ensuring consistency in when and how we use fonts in Search was also important, which also helps people analyze information more efficiently,” Aileen said.

Another purpose of the Search redesign is to focus on the information presented, not on the design used to present it. Cheng said: “We want to make the search results shine so that people can focus on the information instead of the design elements around it. It’s about simplifying the experience and getting people to the information they are looking for as clearly and quickly as possible. If you’ve ever used Google Search, and the vast majority of those who read this article, you know how important this goal is. To achieve this, Google will use a clean background with an emphasis on color to guide the eye on important information.

Cheng also said that the redesigned Google Search should have ‘breathing space’. What exactly does this mean? She explained: ‘We decided to create a new results design and minimize the use of shadows, making it easier to immediately see what you are looking for. The general effect is that you have more visual space and breathing. space for search results and other content to be central. “

Lastly, Cheng wanted the new look of Search to be ‘Googley’. To do this, the designer borrowed elements from iconic Google designs, including the Google logo and the Search magnifying glass. She said that “if you look at the Google logo, you will notice that there is a lot of roundness to it, so we borrow from it and bring it to other places as well. The shape is already such a part of our DNA. Just look at the search bar or the magnifying glass. ‘

While making these changes, Cheng also pointed out that sticking to a design that can be immediately recognized by Google. This would, we would think, be part of the concept of making Search ‘Googley’ look like. With that in mind, she dropped an anecdote that is at the heart of her Search redesign. “My three-year-old recently put a handful of Legos in my hand, red, yellow, green, blue, and he said to me, ‘Mom, this is Google,'” Aileen said. “This is how playful and familiar we are to people. And when we redesign something, we also want to bring that familiarity and accessibility.”

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