GeForce Now doubles newcomer price to $ 10 a month

NVIDIA has doubled the price of the GeForce Now premium plan to $ 10 / month for new members. Annual plans cost $ 100 per year. Priority membership provides faster access to cloud game servers, longer game sessions and ray tracing, and DLSS support. With the free level of GeForce Now, you will be cut off after an hour of play and will probably wait longer to start playing.

Existing subscribers have been transferred to a founders plan, which includes the same features as Priority. As long as their account remains in good standing and their plan is not interrupted, they can pay $ 5 a month for life.

NVIDIA tells GamesBeat that $ 10 / month was all the target price for. This subsidized the cost of making the service more attractive and getting off the ground. Phil Eisler, head of GeForce Now, said the increase would help cover costs and make the service, which has nearly 10 million members, sustainable.

The company is adding more server locations this year to increase capacity and reduce latency, starting with Phoenix, Arizona and its first Canadian data center in Montreal. Places in Saudi Arabia and Australia are also coming soon. GeForce Now is currently offered in more than 20 data centers and is available in more than 70 countries. It supports more than 800 games.

Meanwhile, NVIDIA is releasing an update that would be available to everyone in the next week or so. It aims to improve streaming quality through customizable Vsync technology, which synchronizes the frame rate at 60 Hz or 59.94 Hz on the server side to suit how games are displayed in the client. NVIDIA says it should reduce stuttering and delay on supported games. A ‘new adaptable de-jitter technology’ will also make it possible to increase bit rate and increase quality due to inconsistent connections.

In the next few months, NVIDIA plans to add support to account links in key games. It is also aimed at improving the preload to reduce charging times by about half.

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