Galaxy S21 series sets new record and beats S10 and S20

Although Samsung has lowered its shipping expectations for the Galaxy S21 series, it appears that the new flagship has achieved great success during its pre-order period, not only in South Korea but also in the UK.

According to Samsung UK, the Galaxy S21 series performed better than the Galaxy S10 and Galaxy S20 series in terms of pre-orders. Samsung UK has not announced exactly how many Galaxy S21 units were pre-ordered during the two-week period that ended until January 28, but the Galaxy S21 Ultra was apparently the main driver behind this success.

Galaxy S21 Ultra accounted for more than 50% of pre-orders in the UK

Samsung UK claims that the Galaxy S21 Ultra was the most popular model of the three, combining the pre-order figures of both the Galaxy S21 and the Galaxy S21 +. In exact words from Samsung, the phone was responsible for more than half of sales during the pre-order period.

It is usually the Plus variant that gets more traction. Last year, towards the end of H1, the Galaxy S20 + became the best-selling model of the series, so the only time will tell whether the Galaxy S21 Ultra will gain its momentum in the coming months.

According to Samsung, the reason why the Galaxy S21 Ultra achieved so much success is because it was delivered innovation in digging. It has a new AMOLED screen that leads to great energy efficiency increase, 5G connectivity and leading cameras.

At the time of writing, the Galaxy S21 Ultra with 128 GB storage is available for £ 1,149 in the UK, and customers who purchase the device before February 25th will receive some Galaxy Buds Live for free.

Galaxy S21 review | Galaxy S21 + review
Galaxy S21 Ultra Review

• Buy the Galaxy S21 / S21 + / S21 Ultra from Samsung UK