La Cuban state television is studying various markets to export the programs produced in the Isla to other regions such as Latin America, the Caribbean and Europe, dijo Aimara Sierra Sánchez, Director of the Directorate of Export and Negotiations of Cubano Institute of Radio and Television (ICRT), informs the official journalist Paquita Armas Fonseca on the Cubana Television Portal. Armas resenño que algunas propuestas del regimen “We do not call attention to those who bring socialism as ‘a cocoa'”.
“The main markets in which they were explored were Latin American and Caribbean, by their geographical and cultural ceremonies with our country; they also researched the European market, mainly the Spanish. “market niches that identify our products and services can be commercialized, as well as enable the necessary staff in the markets that will accelerate market studies”, said Sierra.
El Gobierno cubano insists on cutting down on the need to export all possible products to recover foreign divisions, especially from the bay of tourism and other sources of ingrown coronavirus pandemic. This proposal created the principles of the ICRT Export and Negotiations Board in 2020.
“The fundamental audiovisual production of our institute is intended for the television parlance of national and provincial channels., because the list of dialogs is not an element that the directors have in common as a requirement of priority within the creation. As a result of the process of revitalizing exports and commercialization destined for the foreign market, this requisite to acquire a lot of importance, it is the basis to be able to translate and subtract the works to other idioms, by which we have exchanged with you audiovisual work that is intended for commercialization, complies with this requirement, among many others to be in tune with international standards “, says Sierra.
According to the ICRT Directive, “our strategy has provided for the digitization of audiovisual archives with patrimonial value and those that can be identified have a mercantile interest that is not encumbered and HD format. To this end, a Digitization Center has been created that has advanced equipment to carry out this process “.
Cuba was one of the first countries in Latin America to compete with television, after the production since 1959 has been released with respect to other countries such as Mexico.
Sierra adelantó además que the ICRT “is working” to cover for advertising services. “If we are studying the forms and spaces in which the publicity is inserted, as well as all the aristocratic derivatives of this theme. In addition, we also evaluate the relationship with the patron”, dijo.
The periodical Paquita Armas Fonseca considered that Cuban television can export series as LCB La otra guerra, which has the light against the bandits, but “I do not call it the attention to those who bring socialism as ‘a cocoa'”.
Armas also proposed for the export of ICRT series Rompiendo el silencio, which has “multiple variants of violence”; the program Conscience, which accounts for the life of Cuban scientists, by “the army of the Abdala and Soberana vacancies”, dijo; and the capsules of Chamaquili de La Colmenita que traatan sober el bicharraco (conocido como SARS-CoV-2) “, agregó.
“The TV can sell guiones, and come on !, promote its artists so that it can be contracted in other places. “Every organism contributes to the growth of the world of convertible currency, it is necessary to ensure that the pollen does not fall into the trap of buying large quantities of gold and blackberries”, he concluded.
Armas no proposo, sin embargo, the popular humorous program Vivir del cuento which is followed by the Cuban forces of the Isla and is one of the preferred spaces of the criticized Cuban state television.