Coca-Cola introduces a tough seltzer brand. FOX Business’ Lauren Simonetti and more.
The Coca-Cola Company’s hard seltzer brand Topo Chico has finally announced its full fragrance range.
The news about the four flavors comes directly from the Molson Coors Beverage Company, which won an exclusive production contract with the soft drink giant in September.
Topo Chico Hard Seltzer will hit the shelves on Monday, March 29, and according to the exotic people, strawberry guava, spicy lemon lime and tropical mango will be in the flavors, according to a press release issued on Thursday.
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Last month, the Twitter account for Topo Chico Hard Seltzer Mexico tweeted the spicy lemon lime scent of the brand as a drink with ‘a touch of alcohol and a slightly fruity scent’ in Spanish.
The Coca-Cola Company’s hard seltzer brand Topo Chico has finally announced its full range of flavors. (Topo Chico Hard Seltzer)
“We are seeing incredible excitement for the launch of Topo Chico Hard Seltzer with drinkers as well as retailers,” said Molson Coors, senior director of Seltzers, Matt Escalante, in a statement. “Topo Chico Hard Seltzer is a modern refreshment that brings a whole new character to the red-hot seltzer category.”
Topo Chico Hard Seltzer is manufactured using Topo Chico Mineral Water, a purified sparkling water company that has been sourcing and bottling its water in Monterrey, Mexico since 1895.
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The drink is mixed with ‘natural flavors’ and contains an alcohol volume of 4.7%. Customers can get 16 and 24 gram cans that contain 100 or 200 calories and contain 2 or 4 grams of sugar, according to the nutritional facts listed on the website.
Molson Coors says 12 packs will also be sold in retail stores across the country.
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The new liquor line will first be available in nine U.S. states, including Arizona, California, Colorado, Georgia, Florida, New Mexico, Oklahoma, Oregon and Texas, and six North American cities, including Boston, Chicago, New York City, North -New. Jersey, Seattle, Washington, District of Columbia and Vancouver.
| Ticker | Safety | Last | Alter | Alter% |
|---|---|---|---|---|
| COK | after | after | after | after |
| TAP | MOLSON COORS BREWING CO. | 49.23 | +0.61 | + 1.25% |
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Hard seltzer has been a growing market for the past few years as more drinkers prefer to reduce calories.
According to Grand View Research, Inc., a market research and analysis firm, the world-wide world market is valued at $ 4.4 billion.
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The group published a report in July that projects will grow the global hard seltzer market in the next six years with a compound growth rate of 16.2%. Demand for hard seltzer has increased especially in the ‘developed economies’, including the US, Australia, South Korea and more, reports Grand View Research.