Hi! Welcome to the Insider Advertising daily for January 7th. I’m Lauren Johnson, a senior reporter at Business Insider. Sign up here to receive this newsletter in your inbox every weekday. Send me feedback or tips at [email protected].
Today’snews: Marketers are pulling their ads amid the attack on the U.S. Capitol, while top business leaders are speaking out against the rioters.
Jake Angeli, the ‘Q Shaman’, was one of several protesters who confronted the Capitol police officers on January 6, 2021 in Washington, DC. Protesters broke security and entered the Capitol while Congress discussed the 2020 presidential election certificate.
SAUL LOEB / AFP via Getty Images
Advertisers circulate news coverage of coup attempt at US Capitol
Read the full story here.
Supporters of Pro Trump storm the US Capitol after a rally with President Donald Trump on January 6, 2021.
Samuel Corum / Getty Images
Business leaders, including JPMorgan’s Jamie Dimon and Reddit co-founder Alexis Ohanian, condemn the rioters at the US Capitol: ‘These are domestic terrorists’
Business leaders also spoke out against the attack.
Reddit co-founder Alexis Ohanian described the rioters as ‘domestic terrorists’. JPMorgan Chase CEO Jamie Dimon said in a statement that he strongly condemned Wednesday’s violence, saying “We are better than that.”
Jay Timmons, president and CEO of the National Association of Manufacturers, issued a severe reprimand from President Donald Trump and the rioters. He called on Vice President Mike Pence and the cabinet to call for the 25th amendment to remove Trump from office.
Read the full story here.
Business Insider / Jessica Tyler
Ulta Beauty is advertising while pursuing a piece of the $ 17 billion e-commerce advertising business
In other news, I reported that Ulta Beauty, according to two direct-to-consumer advertising buyers, is rolling out an advertising arm to sell ads on its own platform, publishing sites, and social networks.
The beauty retailer joins Walgreens, CVS, Target and Walmart betting on advertising as a way to compensate for shrinking retail margins.
In addition to selling ads on its own properties, Ulta Beauty is partnering with Epsilon to place co-branded programmatic ads on Facebook, YouTube and ad networks.
Read the full story here.
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