Hoy en día las brands have great retos in amount to visual representation refiere, segun el reporte de Getty Images 80% of those surveyed on a necessary basis show other realities. Showcase concepts that are currently important for users to create only reconciliation, sino que son gap factors in one creative strategy. A concept like bienestar is able to show only the tendency fitness sino también muchos aspects of consumer, by holding a marketing strategy can you position a brand.
If well the best star is associated with a good physical y un life style fitness, in reality it deals with a more complex theme. The definition of the word “palma” follows the Regte Academia Española es de “the necessary things to live well“; entonces, each person tendra different needs with those who can live well.
“The well being treats to satisfy all aspects of your life, connecting in a meaningful way with your friends and family, your inner voice, your physical body“, insures the team of Creative insights de iStock. The brands have the option to approve these different approaches make it worthwhile to read about the users.
In the Getty Images report, Visual GPS, it’s worth noting that the only thing in the world is physical health, also emotional, spiritual, in family and with another type of relationship. En el reporte se descubrió, 61% of the person import the property of his family, means 60% of it bienestar personally y el 58% su financial security.
On the other hand, the results of the reporter show the diversity of factors in the welfare of the people, 91% of the people consider important mental health hablar. El 90% look for emotional support, while the 88% physically, and 85% search celebrate the good things of life.
How to make recommendations different creative campaigns or marketing strategies for brands, iStock Latam recommend considering these different factors regarding the property. Asimismo, recommend tener more present los principles of union and family, to be the main preoccupation of consumers. Here’s how to look at it bienestar generacional, can the report find the pre-occupations of the generation Z no son las mismas de los boomers.
“Banother is very much related to how we treat our differences and, as a result, has a major impact on how we prioritize the various factors of our lives. In summary, if one does not feel good and salutary, it will be very difficult to concentrate on other aspects of your life. In large part, for this reason, the property is intrinsically linked with other vital plots, more so than physical health“, verklaaró Renata Simões, director of creative content from iStock Latam, in a communication to NotiPress.
Take a look at them preoccupations and necessities of the people about his viden y bienestar creencias you can help the brands in their projects. Show the complexity of the characters help with the most complete representation, enhancing the image of the brand and beneficiary of creativity.
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