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Ben & Jerry’s is expanding its ice cream offerings to another species.
The Vermont-based company announced Monday that it has launched Doggie Desserts, a special ice cream line for man’s best friend.
Doggie desserts are made in four-ounce small cups and filled with ice cream formulated to be safe for dogs, according to a website of Ben & Jerry’s FAQ.
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The ice cream is apparently cut with a very limited amount of dairy products and is based on sunflower butter. Each cup is blended with the distinctive flavors of Ben & Jerry, found in the human versions, which also make Doggie Desserts safe for people to try if they are brave enough to taste.
So far, there are two flavors of Doggie Desserts available. There’s a carrot mixture of peanut butter and crackling, known as Pontch’s Mix, and a mixture of pumpkin and mini cookies, known as Rosie’s Batch.
Ben & Jerry’s sells his Doggie Desserts in single cups and four-pack boxes. Customers can order Doggie Desserts in person at a Ben & Jerry’s Scoop Shop or online through a third-party delivery partner. The dog-friendly frozen treats will also be available in grocery stores across the country.
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According to the American Kennel Club, most dogs can have cow’s milk as a delicacy in ‘small amounts’, but there is also a chance that some may be lactose intolerant.
Ben & Jerry’s is not the only company that makes frozen dog desserts. In recent years, pet-oriented brands such as Frosty Paws, Pooch Creamery and Dogsters have become popular for their special ice creams for dogs.
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Even parts of the restaurant industry have jumped the growing trend with dedicated frozen treats that dog owners can buy for their furry friend. Among the most popular should be Starbucks’ unofficial Puppuccino and Shake Shack’s Pooch-ini.
The dog-friendly ice cream industry has grown over the past few years as more pet owners spoil their furry friends. (iStock)
Meanwhile, restaurants dedicated to humans and dogs, such as Mutts Canine Cantina and The Watering Bowl, have also become popular because of their hybrid fast food restaurant and dog park concepts.
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In recent years, people are spending more on their pets. According to a report by the Rover.com website for dog walk-ins, dog owners spent between $ 650 and $ 2115 in 2020 to care for a dog.
At the same time, Grand View Research’s market research data predicts that the pet food market will grow to $ 90.4 billion. According to the company’s findings, it appears that dog food makes up the bulk of the market share.