Barack Obama, Joe Biden, calls on Americans to be vaccinated in a television special film

The event, titled ‘Roll Up Your Sleeves’ and hosted by singer Ciara and her NFL quarterback husband Russell Wilson, saw Biden vaccinations as ‘the most important thing you can do to protect yourself against Covid-19,’ including the new variants we see. ‘

“If you are fully vaccinated, thank you,” the president said. “If you are going to be vaccinated, make sure you carry it out.”

The television show comes the night before all Americans 16 years and older are eligible for a coronavirus vaccine. An administration official told CNN the White House launched a media flash on Monday to take into account Americans’ vaccination awareness.

Part of their outreach will target specific constituencies, including black, Latino and rural communities, through interviews with stores such as the Rickey Smiley Morning Show, Telemundo and All Ag News. There is also a series of national media hits with doctors.

It comes down to concern and hesitation against vaccines large before the U.S. coronavirus response.

Although about 25.4% of the population is fully vaccinated, according to the U.S. Centers for Disease Control and Prevention, experts estimate that between 70-85% of the country must be immune to the virus – either by vaccination or by previous infection – – to suppress its spread.

While Obama appeared with former NBA stars Charles Barkley and Shaquille O’Neal, Obama said: “I want to make sure that our communities – especially those who understand African Americans, Latinos and young people – that it saves lives. and enable people to get their lives back to normal. And the sooner we get more people vaccinated, the better off we will be. “

Barkley responded by noting how excited he was to get his second dose of vaccine, saying it was “important that we keep talking about the vaccine.”

“I’m telling all my friends,” he continues. “Yo, man. Forget what happened that day. Every black person, please go. Get vaccinated.”

In another part of the presentation, dr. Anthony Fauci, the country’s leading expert on infectious diseases, talks to actor Matthew McConaughey about the strict safety protocols that were followed during the development of the vaccines.

“It did not cut corners. It did not give up safety. It was simply a reflection of the extraordinary science,” Fauci said of the speed with which the vaccines were developed.

The common enemy, Fauci continued, “is the virus. Not each other. So the thing to do is to set aside and calculate any political differences, any kind of hostility you have if we really want to get through this. ‘

The special presentation also features comedies from former first lady Michelle Obama and a whole list of celebrities, including Sterling K. Brown, Lana Condor, Billy Crystal, Eric Dane, Ryan Eggold, dr. Vin Gupta, Faith Hill, Jennifer Hudson, Dale Jarrett, Ken Jeong, Joe Jonas, Eva Longoria, Jennifer Lopez, Demi Lovato, Joel McHale, Lin-Manuel Miranda, Kumail Nanjiani, Ellen Pompeo, Amanda Seyfried, Jane Seymour and Wanda Sykes.

“Now is the time to take care of ourselves and each other so that we can become normal again,” Biden said in closing his remarks.

“We can do it. We will do it. But do not disappoint now. ‘

CNN’s Kate Sullivan and Arlette Saenz contributed to this report.

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