Apple has paid more than $ 25 million for the rights to the upcoming film “CODA”, which set a new record for the acquisition of the Sundance Film Festival. Deadline.
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The director and writer of Siân Heder is an actress Emilia Jones starring Ruby, the only hearing person in her deaf family. As her high school years come to an end, Ruby is left between staying home to help family or heading to university to pursue her dreams.
Deadline reports that an “advanced battle” has taken place between Apple and Amazon for world rights. The $ 25 million deal set a new record for the acquisition of a film at the Sundance Virtual Film Festival, which last year purchased $ 22.5 million from Hulu / Neon for the film “Palm Springs.”
Apple TV + has been available for free since November 2019 for those who purchased a suitable Apple device in September 2019 or later. Apple recently announced plans to extend all free trial runs of Apple TV + until July 2021, which will give the company more time to present original content to viewers.
TV Apple TV + costs $ 4.99 per month or $ 49.99 per year in the United States, but Apple currently also credits paid subscribers.